Blog

105, 2019

More than just magazines

By |May 1st, 2019|Categories: Advertising, Content, Content marketing, Digital Marketing, Publishing industry, Tips|Tags: , , , , |0 Comments

Monkey Media, the publisher behind some of Australia’s biggest trade magazines does more than just print mags. The growth from creating magazines into full service marketing for businesses within the industry was a natural one. Utility Publisher, Chris Bland, said the marketing services branch of the business grew organically as [...]

803, 2019

How to reach the right audience

By |March 8th, 2019|Categories: AdWords, Blog, Content marketing, Digital Marketing, Newsletter, Print, SEO, Social Media, Tips|Tags: , , , , |0 Comments

In business, there’s a big difference in the value between being seen by a lot of people, and being seen by the right people. You should have a clear description of who your ideal customer is, then you need to work out where they are and how you can access [...]

1902, 2019

Marketing automation: a trend to watch in 2019

By |February 19th, 2019|Categories: Blog, Content marketing, Digital Marketing, Email, Newsletter|Tags: , , , , , |0 Comments

Ask any business owner what the main resource they’re lacking is and a big number of them will tell you it’s time. Savvy people are always trying to find a way to save time without sacrificing results. Marketing automation is a powerful option that will continue to boom as businesses [...]

3001, 2019

Using content to convert

By |January 30th, 2019|Categories: Blog, Content, Content marketing, Digital Marketing, Print|Tags: , , , , , |0 Comments

The written word is a powerful tool to convey a message. These days you have a lot of options around where you can share a story to enhance your business. Let’s look at what content works best to market your business in print, online and beyond. There’s a place for [...]

1601, 2019

Words or pictures? How to make the most of print space

By |January 16th, 2019|Categories: Advertising, Branding, Content, Content marketing, Print, Tips|Tags: , , , , , |0 Comments

Buying space in a magazine is exciting. Knowing that your brand, image or story will hold pride of place in a physical publication means something. There’s a prestige associated with appearing in print; a kind of shine that digital has never truly been able to capture. Once you’ve decided on [...]

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