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2406, 2019

Measure, reflect, react: The key to marketing success

By |June 24th, 2019|Categories: Content marketing, Digital Marketing, Social Media|Tags: , , , |0 Comments

I’m sure you’ve heard the saying: You can’t change what you can’t measure. This certainly holds weight in many aspects of marketing, especially in the digital space. And while measuring and gathering data is relatively easy in the digital world, it’s how you reflect upon and react to this information, [...]

2405, 2019

The most important marketing question

By |May 24th, 2019|Categories: Blog, Content, Content marketing, Digital Marketing, Social Media, Tips|Tags: , , , |0 Comments

You could be forgiven for thinking the most important marketing question of 2019 is “How many social media followers do you have?” It’s not. Now, as always, the most important marketing question you should ask yourself is not about marketing at all. Marketing should exist to support your business goals, [...]

105, 2019

More than just magazines

By |May 1st, 2019|Categories: Advertising, Content, Content marketing, Digital Marketing, Publishing industry, Tips|Tags: , , , , |0 Comments

Monkey Media, the publisher behind some of Australia’s biggest trade magazines does more than just print mags. The growth from creating magazines into full service marketing for businesses within the industry was a natural one. Utility Publisher, Chris Bland, said the marketing services branch of the business grew organically as [...]

803, 2019

How to reach the right audience

By |March 8th, 2019|Categories: AdWords, Blog, Content marketing, Digital Marketing, Newsletter, Print, SEO, Social Media, Tips|Tags: , , , , |0 Comments

In business, there’s a big difference in the value between being seen by a lot of people, and being seen by the right people. You should have a clear description of who your ideal customer is, then you need to work out where they are and how you can access [...]

1902, 2019

Marketing automation: a trend to watch in 2019

By |February 19th, 2019|Categories: Blog, Content marketing, Digital Marketing, Email, Newsletter|Tags: , , , , , |0 Comments

Ask any business owner what the main resource they’re lacking is and a big number of them will tell you it’s time. Savvy people are always trying to find a way to save time without sacrificing results. Marketing automation is a powerful option that will continue to boom as businesses [...]

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